FMUWW is a singular agency, founded by Michael Hutson a.k.a. Monichi, that underscores the importance of the French term Poursuit de la Mode: the pursuit of fashion in business. Michael Hutson is the CEO of FMUWW and a renowned photographer. He believes
“Everyone is trying to pursue some type of industry in the form of fashion.”
With this mantra in mind, he created FMUWW to be an agency that shapes and molds a vast clientele of models, designers, and bookers into business owners. Fashion and sole proprietorship go hand-in-hand with this business concept. It’s unique in that fashion agency clients get real-world business skills, experience, and even contacts to assist them as they go out into the industry to pave their own path.
The overall goal of FMUWW is to educate, elevate, and inspire its clients to be leading future stars that embody true leadership potential. Leaders teach others to succeed, period. In the age of millennial entrepreneurship, this axiom is often not as widely practiced in other fields–let alone the Fashion field.
Often in an office culture, an environment of backstabbing, ruthless competition, and distrust molds into a company’s mission, but FMUWW’s goals and beliefs are a diametrical opposite of society’s norm. In short, it’s a breath of fresh air given the times.
Along with shaping each of its models to be a leader, FMUWW also grooms each to be a brand.
The clientele tends to consist of international models hailing from Ethiopia, the UK, and France, who are given lessons on modeling, posing, and runway etiquette. They are also given courses on how to make their money work for them.
Additional services include on-set traveling, designer housing (Virginia, Florida, Pennsylvania), local- and long-distance traveling opportunities, and test shooting.
Are you a model who wants to cultivate your leadership skills? Contact Michael Hutson aka “Monichi” for more information: firstname.lastname@example.org.